Explainer Videos, simply put, are animated videos that communicate a company’s message in a short, concise way – with personality. You can help people gain a deep understanding of what you do the first time with a Custom Animation.

I’m the Marketing Manager for the Glazer Children’s Museum and we recently hired ES Creative Studio for our summer campaign. From start to finish, we couldn’t have asked for a better team to execute this project. Each staff member was so in tune with our vision and made working together very comfortable. The final product delivered from their team, was more than we could ever imagine! I applaud their attention to detail, professionalism, and kindness towards the nonprofit field.

Alyssa Ortiz

Motion Graphics , Glazer Children's Museum

OUR PROCESS

CREATIVE BRIEF

Tell us your story! At ES Creative, we begin by identifying your goals via a creative brief. From there, our copywriters will craft a script that speaks in your Brand Voice. 

COPYWRITTING

 Our team will craft a script that will bring your story to life. Our copywriters can clarify your message as succinctly as possible, explain your core services and express your unique selling points, without losing your viewer’s interest. 

CONCEPT ART

No two stories are the same. This step is all about exploration and discovery! The ES studio artists can illustrate original assets for your explainer. This will ensure that you receive a video that is unique to your brand.  

STORYBOARDING

Once a style & direction is established and assets are created for final production. We then clearly and concisely map your story from beginning to end, frame by frame!

ANIMATION

This is where the explainer video comes to life! Our motion designers put your assets in motion, while our audio engineers design sound to set the scene. 

DISTRIBUTION

Now that the hard part is over, where will your explainer video live? Who will see it? Get the most out of your video by hosting and sharing it with your target audience. We can help you with distribution and provide you with the analytical tools to track the progress! 

OUR PROCESS

CREATIVE BRIEF

COPYWRITTING

CONCEPT ART

STORYBOARDING

ANIMATION

 

DISTRIBUTION

Let’s chat about your next explainer video.